Campaign Setup and Tracking Check

A one-off piece of work: the placement plan, tracking setup, the landing page check and the creative adaptation that has to happen before a campaign can go live. What's included, charged once: - Audience and market mapping, ending in a written placement plan you approve - Click tracking installed and verified on your landing page - The landing page checked for the things that waste paid traffic: slow load, broken forms, no clear next step - Your existing creative adapted to every size in the plan - A claims check on the copy in the plan and the creative - The full size and format list, handed over so you keep it How it runs: Setup is done once per campaign, not once per month, and it is not charged again when you move budget inside the approved plan. It is a good standalone order if you want a placement plan and a tracking check but will buy the media yourself. If you have no artwork at all, say so in the brief: building a banner set from scratch is quoted separately.